API Chronicles Livestreams

UX showdown:

Who's winning the battle for customer experience supremacy?

Watch our livestream at 2pm UK time on 19th July to find out how banks and fintechs are faring in the ongoing battle to deliver the ultimate modern payments user journeys. The session promises to be engaging, informative and potentially challenging. It’s not to be missed.

Save your seat

Keynote

Remember when everyone was talking about how the pandemic had accelerated digital transformation across financial institutions, with traditional banks racing to adopt modern payment tools to remain competitive in the new contactless paradigm?

Those conversations all seem like a long time ago now and understandably have taken a backseat as the focus of financial services experts turned to the economic climate and market turbulence. However, that doesn’t mean innovation in the sector hasn’t continued apace.

Go to any industry gathering today and it quickly becomes clear that the appetite for digital transformation is as big as ever. But who is forging ahead and who is lagging behind? Where are the innovation hotspots? And what are the latest best practices in digital banking? Is it:

The adoption of artificial intelligence by customer services functions to speed up complaint and query handling?

The use of machine learning to tackle fraud quickly and minimise disruption to customer accounts when attacks happen?

The aggregation of multiple accounts to give customers a single overview of all their finances using open banking tools?

The use of notifications and authorisation controls to present relevant offers and advice to customers, strengthening loyalty and satisfaction?

What you’ll learn

Join your industry peers at Marqeta’s UX showdown: who’s winning the battle for customer experience supremacy? to learn:

Today’s most impressive products

What types of products are now at the cutting edge of financial services innovation and how they are shaping customer expectations

Design a banking innovation roadmap

What steps you need to take to ensure your user experience matches and exceeds that of your competitors

Open API techniques

How API technology has enabled the transformation of financial services and accelerated open banking propositions

Perfect Partners

Why banking is now all about the ecosystem and which players are most likely to support your innovation goals

UX showdown: did you know?

According to Zendesk’s Customer Experience Trends Report 2023, 62% of people agreed that personalised recommendations were better than general ones

The same report revealed that 77% of customers thought AI was useful for solving simple issues, while 63% of customers want human interaction for higher stakes tasks

89% of people surveyed by Insider Intelligence’s Mobile Banking Competitive Edge Study use mobile banking, rising to 97% among millennials

Meet your host and panellists

Jas Shah

Fintech Product Consultant, Bitsul

Featuring the following expert panel:

Marc O’Keefe

Director, Optima

Peter Ramsey

UX Consultant and Writer, Built for Mars

TBA

Coming soon

Reserve your seat

Part of Marqeta’s API Chronicles series, this livestream at 2pm UK time on 19th July is designed to bring you real stories about digital transformation journeys.

Expect to learn how your peers made their innovation decisions and what lessons were learnt when implementing their digital innovation strategy. We’ll also explore how these innovators are using APIs to build products faster, cooperate in a connected ecosystem and to deliver real-time experiences for customers.

Previous Livestreams

API Chronicles aims to bring together communities of visionaries and digital builders in a series of livestream events, blog content, and resources over the coming months.

Primary cardholders: how modern platforms are teaching children lifelong money skills

According to research by Lending Tree, nearly half of parents with minor children surveyed say their child has used their card without permission at least once. There'a clear need then of specialist payment products that give families control over spending, encourage safe behaviours and help young people develop financial literacy.

Embracing diversity: how modern APIs are powering financial inclusion

The digital revolution in payments has brought to the service some of the acute challenges faced by the unbanked and financially excluded. But it's not inevitable that a move to a cashless society will marginalise vulnerable people. With the right tools in place, it's possible for everyone to participate in the modern economy.

The Future of Money - Tracking the transformation of money

Discover how tokenization technology is changing the way people store and exchange assets ranging from art to land. We also discuss transparency versus anonymity in the age of digital banking, and the potential of smart wallers transforming the way we procure goods and services.