Marqeta + Giftbit: Embedded Finance for incentive cards

We recently announced we’re working with embedded finance customer Giftbit, showcasing how Marqeta’s platform enables non-financial services customers to integrate embedded banking and payment solutions into their products. With Marqeta, Giftbit can create seamless experiences that delight their users and result in greater customer loyalty and worker retention. 

Embedded finance is also a key component in the $176B rewards and incentives market. Fast and flexible disbursement solutions are critical for companies looking to reward loyalty or payout for research participation, or employers seeking a modern way to incentivize their employees. Giftbit is an elegant platform for enterprises and small businesses, as well as schools and universities, to offer rewards and incentives to their employees and customers. Giftbit leverages our platform for faster, more flexible, disbursement solutions to their growing international customer base.

"Our customers value choice and flexibility, so modern prepaid cards are critical for rewards and incentives," said Leif Baradoy, CEO of Giftbit. "Using Marqeta's platform, Giftbit delivers a simple and remarkable prepaid reward experience to our customers and their recipients. We're pleased to partner with Marqeta because of their expertise in payments and their innovative technology."